The Spring Fishing and Boat Show and its partners established a new award in 2010 for the top fishing conservation project of the year. The inaugural winner was Muskie Canada’s Lake Simcoe Muskie Restoration Project. This multi-year project is to reintroduce muskellunge into Lake Simcoe after an absence of about 30 years. The project is led by Dave Boxall, Project Manager, and Jim Kelly of Muskies Canada and Jason Borwick and Brad Allan of the Ontario MNR. It is supported by many partners, including the Ontario Ministry of Natural Resources, the Ontario Federation of Anglers and Hunters, Sir Sandford Fleming College, Muskies Inc., Canadian Sportsman’s Shows, Bob Izumi’s Fishing Forever Foundation, Georgian Bay Hunters and Anglers and the Spring Fishing and Boat Show.